Lindsay Matsuba

Sr. Paid Media Strategist

As Senior Media Buyer/Planner, Lindsey bridges the account service and media teams to ensure holistic campaign execution and seamless client experience. She brings expertise in media strategy, analysis, negotiations and buying for television, radio, digital, print, and out-of-home media campaigns.

A strategic planner and negotiator, Lindsey advocates for clients while implementing a high level of added value to maximize investments. In recent years, she has been responsible for the development of intricate marketing campaigns for Tipping Point’s medical and financial service clients.  She is also responsible for the digital marketing strategies for all of the agency’s clients.

Lindsey has worked in New York City on national broadcast teams for major advertisers including Miller/Coors, Boeing and Dow Chemicals. She has been in multiple positions during her years here at Tipping Point and therefore has comprehensive experience in both vendor and client relationships. Lindsey graduated from Lehigh University with a B.A. in Journalism and Mass Communications, and is AdWords certified.

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